The Hindu | Kaun Banega Crorepati has got Idea Telecom Yatra Kaun Banega Crorepati, has an 'Idea' this year! The popular show to be hosted by superstar Amitabh Bachchan is 'powered by' Idea Cellular. The service provider has obtained the telecom partner rights of the show. KBC phone and SMS lines powered by Idea ... KBC 4 to go on air from Oct 11 'KBC 4' starts on Amitabh Bachchan's birthday October sees clash of shows |