SamayLive | BIG FM gets new brand ambassador, all new music Business Standard After the successful completion of three years of operations, Big FM 92.7 FM is all set to reposition itself with a new brand ambassador -- Sonu Nigam -- and with a new music positioning called Chillax Hits. This launch of new music positioning will ... Big FM earmarks over Rs 1-cr marketing budget for new music ... Sonu - Big 92.7 FM Brand Ambassador Big FM gets Sonu Niigaam as brand ambassador |