Celebrity scores - The Statesman

Celebrity scores - The Statesman

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Apr 3 2009, 03:06 AM

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Celebrity scores
The Statesman
Kolkata, April 2: Percept Talent Management and Hansa Research have launched CelebTrack, a "research wave" for celebrities. Based on five parameters (media presence, popularity, image attribute, power of persuasion and over exposure), Celebrity Power ...
CelebTrack to judge effectiveness of endorsers Economic Times
CelebTrack: Amitabh Bachchan is most recognised celebrity Televisionpoint.com
Indiantelevision.com
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